Hi, I'm Matthew Graves, and I've spent the last 25+ years building successful online businesses and helping hundreds of entrepreneurs achieve their financial goals. What started as a personal journey to create freedom and income has evolved into a mission to help others do the same.
Unlike many in the online marketing space, I'm not here to sell you the latest "shiny object" or promise overnight riches. I focus on what actually works: building sustainable businesses based on genuine relationships, providing real value, and playing the long game.
My Journey
My journey into online marketing began in 2006 when I realized the traditional career path wasn't for me. I wanted freedom—freedom to work from anywhere, freedom to control my income, and freedom to spend time on what mattered most to me.
But it wasn't an overnight success story. I made every mistake in the book. I chased shiny objects. I bought into get-rich-quick schemes. I wasted money on tools I didn't need and traffic that didn't convert. Sound familiar?
The turning point came when I stopped looking for shortcuts and started focusing on fundamentals: building an email list, creating genuine relationships with my audience, and providing value before asking for anything in return. That's when everything changed.
What I Do Today
Today, I run a network of over 20 membership websites and 87 traffic generation sites. I've helped hundreds of people through my coaching programs, many of whom have gone on to build their own successful online businesses.
My focus is on helping entrepreneurs—especially those who are tired of the hype and want a real, sustainable approach to building online income. I specialize in:
- Email marketing strategies that build trust and generate sales
- Traffic generation from both free and paid sources
- Building automated systems that work while you sleep
- Creating membership sites and information products
- Affiliate marketing done the right way (no sleazy tactics)
My Philosophy
I believe in the "know, like, and trust" principle above all else. In today's noisy online world, people are bombarded with sales messages constantly. The only way to break through is to build genuine relationships.
That means providing value first, being transparent about what works (and what doesn't), and always putting your audience's success ahead of short-term profits. It's not the fastest approach, but it's the only one that creates sustainable, long-term success.
"Success in online business isn't about finding the perfect system or secret hack. It's about consistently showing up, providing value, and building real relationships with your audience."
Beyond Business
When I'm not working on my businesses or coaching clients, I'm constantly learning and staying updated with the latest marketing trends and technologies. The online marketing landscape changes rapidly, and staying ahead requires continuous education.
I'm also passionate about simplifying complex marketing concepts. Too many "gurus" make things seem more complicated than they need to be to justify high prices. My goal is the opposite: make everything as simple and accessible as possible so anyone can succeed.
Why I Share What I Know
You might wonder: if I've figured out what works, why share it? Wouldn't that create more competition?
Here's the truth: there's more than enough opportunity for everyone. The online marketing space is vast and growing. What matters isn't protecting secrets—it's helping good people succeed and keeping the scam artists and hucksters from taking advantage of those who are just starting out.
I've seen too many people get burned by questionable programs and false promises. If I can help even a fraction of those people find a legitimate path to online income, then sharing my knowledge is worth it.
Let's Connect
Whether you're just starting your online business journey or you've been at it for years, I'd love to connect. Check out my coaching programs, read my articles, or simply reach out if you have questions.
Success in online business doesn't have to be complicated, and you don't have to figure it all out alone. Let me show you what actually works.
